Gucci is launching a fragrance collection of five scents as part of the Flora perfume line. Each fragrance was designed to differ from another as well as the packaging has been altered for the new collection of fragrances. Also each scent bears its own name – Gorgeous Gardenia, Gracious Tuberose, Glourious Madarin, Glamorous Magnolia, and Generous Violet.

The Gorgeous Gardenia has top notes of pear and red berries accord, heart notes of white gardenia and frangipani flower, and base notes of brown sugar accord and patchouli.

Gracious Tuberose‘s top notes are juicy peach and violet leaves, heart notes – tuberose, rose and orange flower, while the base notes are white cedarwood and cistus (labdanum).

Glourious Madarin opens with mandarin and peony then mix with jasmine and pina colada accord. The heart notes of the scent are creamy wood, ambergris, and white musk.

Glamorous Magnolia starts with notes of freesia, citrus zest and green leaves then moves to heart notes of magnolia and peony, and has base notes of sandalwood, musk, and warm chocolate

Generous Violet mixes violet leaves accord and orris, soft suede accord and violet petals.

Actress Halle Berry has posed for an ad to promote a new fragrance called Reveal The Passion. Described as sensual and feminine the fragrance comes in same only pink tinted bottle as its predecessor Reveal. The fragrance‘s top notes consist of Italian bergamot, dewfruit, apple, and freesia. The heart notes include mangosteen and White Champaca, while the drydown completes it with musks, branches of ambered okoume, and patchouli. Actress herself said that:

I wanted to create a scent that helped empower women to reveal their passionate sides. Nothing makes a woman sexier or more beautiful than the confidence that comes from within.

Halle Berry looks glamorous in the ad for Reveal The Passion photographed by Cliff Watts. The fragrance is due out in February in U.S., Latin America, and Canada at $17 for eau de parfum 15ml and $28 for 30ml.

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Louis Vuitton has announced plan to launch the first fragrance. The brand has become known for its luxury luggage collections to which it later added a clothing line, footwear, jewellery, and accessories. Now the brand is adding fragrance to its range of goods, though perfume is not an entirely new product for the brand’s history.

Louis Vuitton has released three fragrances back in the 20′s and the 30′s but since then it was more focused on signature luggage and other fashion items. The fragrance will be developed with perfumer Jacques Cavallier-Belletrud who also developed scents like Stella for Stella McCartney’s and Dior Addict for Dior.

The brand hasn’t given any details about the date of release yet but it is known that the fragrance will be available to purchase exclusively at Louis Vuitton stores.

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Kristen Stewart has been chosen as a new face for Balenciaga fragrance. The brand plans to launch a new fragrance this year but their current ambassador actress Charlotte Gainsbourg will be continuing as the face of Balenciaga Paris. Kristen Stewart told WWD that:

Balenciaga has always stood out to me. Even when I first began to consider fashion and admittedly rarely knew the brand I was wearing, I always recognised and loved Balenciaga. It feels full circle to be involved with something that spoke to me then and of course continues to excite me now. The brand is just cool. That’s the way it is. I feel drawn to it. It provokes on a number of levels. It isn’t afraid or contrived. It hits a very cool balance, always. Always pretty undeniable.

The brand’s Nicolas Ghesquière said that Kristen Stewart “embodies the modernity of the new Balenciaga fragrance with her unique sensibility and intelligence.” And after working with Stewart on a project back in 2006 he “always wished to collaborate with her further, knowing that she shares the radical spirit of Balenciaga.”

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The inspiration behind the fragrance as explained by Donatella Versace:

The jewel has always stimulated a feeling of brightness, sensuality and energy, and this is what I set out to capture in this new glamorous, charming and feminine floral fragrance.

The face of ad campaign is Australian model Abbey Lee Kershaw who also models Versace fashion. The campaign was shot by fashion photographer Mario Testino as though showing Abbey’s multiple reflections in a diamond. What do you think about it?

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It comes from my dad’s nickname for my mum: ‘Linda I love you.’

The name is also from the lily of the valley ingredient — I love it as a flower, and so did my mum — it’s delicate, feminine, innocent. It was part of my bridal bouquet. But I also wanted to explore its darker, more masculine side. It’s a woodland flower and I wanted to capture the roots and the earthy side of it,

Stella McCartney told WWD.

‘L.I.L.Y’ fragrance consists of lily of the valley, oak moss and truffle notes. The designer said she wanted the fragrance to be “uncomplicated”. The campaign for the fragrance was shot by David Sims starring beautiful model Malgosia Bela in her thirties.

I wanted someone who was not 14, and you can see she’s wearing hardly any makeup. You can see her freckles and skin.

The fragrance will also come in other products like lotions, roller balls, shower gels. What do you think?

Colder winter air no doubt affects on the way we perceive smells as well as on the way fragrances express themselves. That is why it is so necessary to choose fragrance in accordance with the season too. Learn our tips on choosing perfect fragrance for winter.

Opt for More Powerful Fragrance

I mean if to decide between eau de toilette and its stronger counterpart – perfume – it is better to fix upon the last. The matter is that for example in December smell lifts off your skin differently than in June, thus if you want to smell your perfume in winter, go for a stronger one.

Go for More Persistent Fragrant Composition

As it is widely known every fragrance is composed of three sorts of notes: top, base and heart ones. Top notes are the least persistent, especially during colder months. Therefore it is better to opt for a perfume composed of several base notes to compensate the loss.

Don’t be Afraid to Opt for Sharp Smells

Such base notes as spruce, caramel or cinnamon can be excessively sharp for hot summer time, while in colder months these scents are much more delicate.

Learn also how to make your fragrance last longer>>

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The 23-year-old Italian model and actress, the goddaughter of the fashionable footwear designer Christian Louboutin and niece of the celebrated photographer, Stephane Sednaoui,  Elisa Sednaoui is announced to be the face of the latest fragrance by Roberto Cavalli. Elisa is chosen to promote Cavalli fragrance and will appear in print ad campaign and TV commercial which are going to be released in the forthcoming year.

According to fabulous designer, Christian Louboutin’s goddaughter is the perfect embodiment of Cavalli woman due to her ‘animal side’:

Elisa is self-confident and she has an amazing personality. She has this animal side, she is enthusiastic, really sexy with a stunning body and hypnotic eyes. She is the woman every woman would like to be, so she is the real Cavalli woman. The Cavalli woman is strong, sensual and secure, knows exactly what she wants and can get it immediately. There is something feline inside all of us; every woman wants to be a bit of a tiger, a little wild. That’s one of the reasons why Roberto loves animal print so much.

And Elisa in turn admits,

I feel like I have a tiger inside. I’m blessed and very grateful to have the opportunity to be the face of the Roberto Cavalli fragrance, it’s a real honor.

By the way, the newest Cavalli perfume was created with the help of perfumer Louise Turner of Givaudan, composing the notes of orange blossom, Tonka bean, pink peppercorn and vanilla absolute that never better express both sensuality and sex appeal.

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Selena Gomez is announced to launch her signature fragrance. Having followed in the footsteps of her famous boyfriend Justin Bieber, Selena collaborated with the celebrated lifestyle line to launch her own perfume. Read on to learn what we’ve found out of the first Selena Gomez’s ‘fragrant experiment’.

As it turned out, Selena signed a fragrance license agreement with Adrenalina, sports and lifestyle line that by the way also a tyro at producing fragrances.

Adrenalina, an extreme sports and adventure-themed lifestyle brand, today announced its plans to expand their identity and enter the world of fragrances… Adrenalina alongside Gomez will develop, manufacture, and distribute the singer and actress’s fragrance throughout the world.

Selena’s first fragrance is set to be released in the spring of 2012. That is how she comments her new experience:

I’ve been working on my fragrance for almost a year now. I’m excited, (because) it’s something I’m interested in… I’m already doing the whole process of smelling things and designing it and the campaign and everything, so it’ll be fun.

Well, we can’t wait to see what would come out. How do you think whether Selena Gomez’s fragrance would appear as successful as Bieber’s Someday? So, faites votre jeu!

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Jennifer Lopez has launched already her 17^th fragrance Love and Light that actually the continuation of her previous signature Love and Glamour. Besides, launching the fragrance J Lo has released a fabulous Love and Light video teaser. To promote the fragrance Jennifer has opted for vintage beauty look composed of brilliant makeup and perfect vintage styled waves. Check out how to steal Jennifer Lopez’s oh-so-gorgeous vintage beauty look and learn all the details of her newest fragrance Love and Light.

Love & Light is an extension of ‘Love & Glamour’. It’s the next incarnation. With Love& Light, I wanted to create a fragrance that was less about the world around you and more about your inner light and your spirit. It’s about how you feel inside; it’s not about your outside world.

That is how Jennifer Lopez describes her latest fragrant brainchild.

And really the idea of inner femininity and elegance run through the fragrance, its flacon as well as the ad campaign. It is not for nothing that vintage style was chosen for promotion of the fragrance Light and Love by J Lo. It never better accentuates delicacy of a woman that actually radiates from the inside… Chic that is framed in vintage beauty cocktail composed of a clearly recognizable makeup and vintage styled hair waves. And Jennifer Lopez has shown us a perfect exemplar of how vintage beauty should look like.

To get the same gorgeous vintage makeup you should make sure your complexion is perfect. Apply the makeup foundation in tone of your skin fix it with transparent powder to get light invisible effect concealing all the skin imperfections. Remember that emphasized smoky eyes, clearly defined eyebrows plus vintage red lips are the key points in creating vintage makeup.

Surely vintage makeup should be complemented with a proper retro hairstyle, like J Lo’s vintage cascading waves. To get this hairstyle a la Old Hollywood Glam you will need to make pin-curls and then comb it to create that bouffant effect. Using hairspray fix flyaway hair ends and style the front shorter tresses, backcombed it a little bit.

Your own vintage beauty look a la Jennifer Lopez sported in the Love and Light video teaser is ready! By the way, here is the video itself:

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