Whoopi Goldberg for Bladder Control Ads

Whoopi Goldberg has become the face of the new Bladder Control Campaign that is aimed to talk about the bladder problems openly as hundreds of women suffer from it but don’t know how to treat it.

The campaign is to raise the awareness of not hiding the problems in women. The actress-turned-TV-personality has shot a series of humorous short films which will be aired on the internet, in which she portrays a series of famous historical figures including Cleopatra and Joan of Arc all talking about bladder problems.

Suffering the condition herself, the 55-year-old Ghost star, says:

“Nobody ever wants to talk about LBL (light bladder leakage). For some reason, we’ve decided there’s something taboo about it – but so many women experience it and we should be able to talk about it openly! Leaks don’t discriminate, we all go through it – I tell women this all the time.”

Hope, she’ll help a lot of women!

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