Ludacris Launches His Own Scent

Ludacris is working on a new field – creating his own cologne line. He has teamed up with TAG Body Spray to land his own range of scents.

They approached us saying that there was an opportunity where I could design a can and endorse a fragrance… It’s something that is uncharted territory for me so I was definitely interested,” – he said.

Luda and NBA player Carmelo Anthony, who also landed his own collection, partied at the London Hotel in West Hollywood last week to celebrate the launch.

The new line will be available in stores nationwide.

Now Luda joins stars such as P. Diddy, Paris Hilton, Britney Spears, Jennifer Lopez, Sarah Jessica Parker, Fergie, Celine Dion, Beyonce by creating his own fragrance line.

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