Katy Perry For New ghd Ad Campaign
Katy Perry has posed for ghd yet again. Photographed in black and white visual campaign sporting dark hair with and sans bangs. In the campign singer plays chess and holds a chandelier while looking into the distance. The campaign promotes ghd’s new Air™ hairdryer, stylers, brushes and style products. Chief Executive Officer at ghd Paul Stoneham said this about the campaign:
Our new campaign brings the ghd brand promise of a ‘good hair day, every day’ to life. Katy, and Ellen have created something really special in these images, capturing the essence of ghd today.
Katy Perry For ghd
Perry in turn said that she had “fun to go a more natural route after playing characters in my last ghd campaign” and that the photographer Ellen von Unwerth has “captured both the playful and chic looks amazingly well”.
The singer has previously fronted ghd campaigns wearing an outfit of a mermaid as well as 40′s. 60′s and 80′s inspired looks. We like what we see here, what about you?
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