Beauty News: CoverGirl Signs Two Olympic Athletes And More
Two Olympic Athletes Are CoverGirl’s New Faces:
CoverGirl has signed two new faces to advertise their Outlast All-Day Lipcolor and LashBlast Volume products. Beach volleyball player Jennifer Kessy and boxer Marlen Esparza are the two Olympic athletes who will be promoting the CoverGirl products which will be released in limited edition right for the London 2012 Olympic Games.
We are athletes and in turn we are the everyday women. CoverGirl is celebrating the fact that beauty and femininity can come in so many forms. To be able to convey this to girls and women is a very good feeling,
Jennifer Kessy told People magazine.
Maroon 5′s own Adam Levine is to launch his first ever fragrance called 222 reportedly for men and women. The ID Perfumes will be developing the singer’s first scent with the price range of $36 to $65 and set for release in 2013. ID Perfumes’ C.E.O. and chairman Ilia Lekach said:
Adam is a performer with tremendous charisma, both on stage and on TV. Endeavoring to capture that in a bottle has thus far been very exciting and we’re certain the final products will be even more so.
In other news, Nars is planning to launch an Andy Warhol-inspired makeup collection. Together with Andy Warhol Foundation Nars will release a limited edition line inspired by the works of Warhol that are known for their bright neon color palettes.
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